DBEST Unleashes Shape-Changing Transformative Speaker

DBEST London Unleashes the Transformative – Mobile Bluetooth HiFi System with Unique, Shape-Changing Design 

Fully featured stereo wireless HiFi system combines impressive performance, high technology and futuristic, convertible design to deliver the ultimate sound experience 

London – September 17, 2012 – DBEST, the London-based manufacturer of coveted audio products inspired by the vibrant British music scene, today announces the U.S. retail availability of the Transformative. The Transformative Bluetooth HiFi System delivers room-filling, crisp sound in a modern, convertible design that lets you transform the system into dozens of different shapes to complement your mood and environment. Packed with two precision-engineered loudspeakers, a microSD slot, a built-in microphone, a 3.5mm auxiliary port and two-way Bluetooth connectivity, the system can be used for music playback or as a portable call-conferencing device. The onboard OLED display provides caller ID, track information and more.The Transformative also connects wirelessly to your PC, Mac, PlayStation, iPod, iPad and more for music playback through exceptionally clear and powerful amplifiers. This fully featured stereo wireless HiFi system features a built-in rechargeable battery for up to 50 hours of continuous, cord-free listening time, and its compact, lightweight design makes it simple to transport between the home and office. An eye-catching accessory that modernizes any room, the Transformative (PS4007BT) comes in a smooth, matte black finish and is available now for $249 MSRP at Amazon.com and APW Brands and Bluwire, among other retailers.

“The Transformative truly sets the standard for what 21st century speakers should be,” said Jeff Galant, CEO of Smart IT USA, DBEST’s exclusive U.S. distribution partner. “The system will transform your audio experience, bringing futuristic design and remarkable sound together in a truly unique package.”Named for its shape-changing design, the Transformative has two flexible outer sections that can rotate up to 180 degrees, creating a variety of shapes and allowing you to customize the look of the device.  The versatile system can function as a standalone MP3/WMA micro SD player and can also play sound from virtually any audio device through its standard 3.5 mm auxiliary port or wirelessly via Bluetooth 2.1 technology. A perfect mobile phone companion, the Transformative’s two-way Bluetooth feature along with a built-in microphone transforms the Hi-Fi unit into a portable conferencing device for taking hands-free phone calls.

Connection to the Transformative only takes a few simple steps and within seconds you can enjoy your favorite music without the constraints of a cable. The system’s OLED display provides information on battery status, track information, clock and calendar, while five ergonomic operation buttons allow for easy track and volume control as well as call answer and hang up. Volume is controlled by pressing and holding down the forward and back track buttons on the unit, or can be adjusted directly from your mobile device when using the system in Bluetooth mode. A rechargeable Lithium battery powers the Transformative, providing epic battery performance with up to 25 hours MP3/Bluetooth and up to 50 hours external audio playback. The Transformative can be easily recharged by connecting the included USB cable directly into your PC or laptop, or by connecting the cable to your power outlet using a USB adapter. Additionally, for even further flexibility, the system’s USB host function can be used to modify memory card contents through PC or Mac.

•    Bluetooth Protocol: 2.1+EDR
•    File Formats: MP3, WMA
•    USB Host: Yes
•    Card Reader: microSD (TF)
•    Amp. Frequency Range: 180Hz-20KHz
•    Signal/Noise Ratio: >80dB
•    Driver: 4ohm, Ø40mm
•    Rating Power: 3W + 3W (with amplifiers)
•    Rechargeable Battery: 1700mAH Lithium Polymer
•    Full Charging Time: 3-4 hrs
•    Power Input: Mini USB (5V/500mA)
•    Compatible with iPod, iPhone, iPad, MacBook, iMac, PlayStation, MP3 players, smartphones, tablets, laptops, netbooks, gaming consoles and desktop PCs
•    Comes with protective travel pouch, 3.5 mm auxiliary cable and USB cable

Inspired by the vibrant British music scene, DBEST London creates the most coveted products in consumer audio. DBEST speakers are precision engineered to perform the unthinkable, where epic battery life is measured in days rather than hours, and exceptional sound clarity and volume are generated by the smallest, most portable designs imaginable. Truly in a class of their own, DBEST audio products deliver the full power of your favorite music to enjoy and share wherever you go. www.dbest.co.uk